Senior Marketing Automation Manager at Canonical in Columbus
Career & Market Insight
Senior Marketing Automation Manager at Canonical is a high-autonomy, technically demanding role that bridges marketing strategy and engineering-grade automation. This is not a typical "campaign manager" position — the expectation to work with Python, JS, SQL, or Velocity scripting signals a profile closer to a marketing engineer.
Compensation context: Canonical does not publish salary ranges, and pay is geo-adjusted. For a Senior Marketing Automation Manager in Western Europe, market benchmarks typically range from €70,000–€110,000 annually. In lower cost-of-living EMEA regions, expect equity-adjusted pay. The L&D budget, annual review, and bonus eligibility add meaningful upside.
Skills you'll develop:
- Enterprise-grade Marketo/SFMC architecture and governance
- CRM integration engineering (API, webhooks, Velocity scripting)
- Lead scoring and lifecycle model design — highly transferable skills
- Cross-functional stakeholder management in a distributed, async environment
Green flags: Canonical is profitable and founder-led — rare stability for a tech company of this scale. The remote-first culture since 2004 signals genuine commitment, not a post-pandemic pivot. Autonomy and ownership are central values.
Watch for: The role requires strong self-direction; those who thrive with structured management may find the autonomous culture challenging. Career growth within marketing at Canonical is real but may require proactive visibility in a distributed team of 1,200+.
Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.
The company is founder-led, profitable and growing.
We are looking for an outstanding Senior Marketing Automation Manager. The ideal candidate will be passionate about technology, technology marketing and the use of technology in marketing. You will prefer to work in an environment that has emphasis on ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself, the team, and the organisation. You will also love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.
This role sits in the Marketing team reporting to Marketing leadership.
Location: This role will be based remotely in the EMEA region.
What your day will look like
- Design and optimise advanced lifestyle journeys across e-mail and multi-channel CRM
- Monitor overall Marketo performance and health
- Lead experimentation programmes across nurture streams, targeting and conversion optimisation
- Develop advanced lead nurturing, lead scoring and engagement frameworks
- Build scalable automation workflows to support other stakeholders in Marketing
What we are looking for in you
- Advanced proficiency with Marketo, HubSpot or Salesforce Marketing Cloud
- Experience in setting up integrations and automations between CRM systems and other platforms
- Ability to work with at least two of the following languages: Python, JS, SQL, Velocity
- A solid understanding of lead generation data
- Strong understanding of segmentation strategy and CRM best practices
- Engagement with the latest trends in marketing technology
What we offer you
Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.
In addition to a competitive base pay, we provide all team members with additional benefits which reflect our values and ideals. Please note that additional benefits may apply depending on the work location.
- Fully remote working environment — Canonical has been working remotely since 2004!
- Personal learning and development budget of $2,000 USD per annum
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental leave
- Employee Assistance Programme
- Opportunity to travel to new locations to meet colleagues at 'sprints'
- Priority Pass for travel and travel upgrades for long-haul company events
About Canonical
Canonical is a pioneering tech firm at the forefront of the global move to open source. As the company that publishes Ubuntu — one of the most important open source projects and the platform for AI, IoT and the cloud — we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence; in order to succeed, we need to be the best at what we do.
Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business.
Canonical is an equal opportunity employer
We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.
Frequently Asked Questions
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