Junior CRM & Retention Role - Learn Bloomreach & Grow in Columbus
Career & Market Insight
This is an entry-level CRM role with a clear training pathway — well suited for early-career marketers or operations professionals looking to break into marketing automation and player retention, a rapidly growing niche within iGaming and SaaS.
Skills developed: Hands-on experience with Bloomreach and Builder (both in-demand martech platforms), campaign lifecycle management, cross-functional collaboration, and data-driven decision-making. CRM Operations is a high-demand specialization with strong career trajectories toward Senior CRM Manager, Head of Retention, or Marketing Ops Lead roles.
Compensation: No salary is disclosed, which is a mild red flag at the junior level. Market rates for Junior CRM Specialists in remote-first or European roles typically range from €25,000–40,000 annually. Candidates should clarify this early in the process.
Culture signals:
- Green flag: "Brand-new role" with ground-up ownership suggests genuine autonomy and direct impact — rare for a junior position.
- Green flag: High visibility with senior leadership accelerates career growth.
- Neutral: Recruited through a third-party agency (Bullfinch), so the end client's culture and stability are unknown — ask about the hiring company directly.
- Watch out: "High-growth environment" can signal both exciting pace and potential instability or scope creep.
Overall, a strong opportunity for someone wanting to own CRM from day one rather than inherit a rigid playbook. Ideal for candidates who value learning over immediate high pay.
Headquarters: Gibraltar, GI
URL: http://bullfinchrecruitment.com
Bullfinch Recruitment is partnering with one of our clients to find a Junior CRM & Retention Specialist to join their team.
This role is designed for a professional who is eager to transition into the world of player engagement and marketing automation. This position is for someone who is operationally disciplined, data-curious, and ready to be trained into a CRM Ops specialist.
You will be responsible for the day-to-day execution of campaigns that keep players engaged and active, working at the intersection of technology, data, and creativity.
What you'll be doing:
- Execute Campaigns: Through structured training and hands-on experience, build and schedule retention journeys and explore marketing automation workflows using platforms such as Bloomreach and Builder.
- Cross-Functional Alignment: Collaborate with Content, Design, Loyalty, and Customer Support teams to ensure all retention activities align with broader brand campaigns.
- Troubleshoot Campaigns: Assist in troubleshooting CRM workflows and identifying process enhancements to improve overall operational efficiency.
- Customer Service: Work closely with the CS team to help improve the customer experience for those asking for additional rewards.
What we are looking for:
We are seeking a candidate who demonstrates the potential to grow into a high-impact specialist. Ideally, you bring:
- A Technical Mindset: You may not be a CRM expert yet, but you have a high level of comfort with new software and the ability to quickly learn new platforms.
- Operational Excellence: Detail-oriented with a focus on accuracy and consistency in your work.
- Strong Communication: An effective communicator who can work independently while collaborating across different departments.
- Proactive Mentality: A self-starter attitude with a drive to identify opportunities for improvement and make a real impact in a high-growth environment.
Why you will love it:
This is a brand-new role where you'll build the retention function from the ground up. You'll have real ownership over CRM operations, design best practices that shape growth, and enjoy high visibility with senior leadership. Every workflow you create and metric you improve directly impacts the mission of delivering extraordinary gaming experiences to millions of players worldwide.
Equal Opportunities
We hire based on skills, drive, and ideas—nothing else. Your background, gender, age, race, ethnicity, disability, sexual orientation, religion, neurodiversity, or educational path will never be a barrier to joining us. We also welcome candidates from non-traditional career journeys and value diverse perspectives that challenge conventional thinking.
Diversity fuels our innovation, collaboration, and growth, and we're committed to creating an environment where everyone can contribute their best work and thrive.
To apply: https://weworkremotely.com/remote-jobs/bullfinch-recruitment-crm-retention-junior-1
Frequently Asked Questions
Is this role fully remote or does it require being in Gibraltar?
Do I need prior CRM experience to apply?
What platforms will I be working with in this role?
Is a salary range mentioned for this position?
Who is the actual employer — Bullfinch Recruitment or their client?
