Senior Creator Marketing Lead - Build at Envato in Columbus
Career & Market Insight
A High-Impact Senior Role at the Intersection of Creator Economy and AI
This is a greenfield opportunity — Envato explicitly states the creator program needs to be built from scratch. For the right candidate, that means high ownership, visible impact and a chance to define the function. It's a strong career accelerator for someone transitioning from affiliate/influencer marketing into a more strategic leadership role.
Skills you'll develop and deepen:
- Creator partnership strategy and commercial negotiation
- Affiliate program architecture and performance attribution
- AI-assisted marketing workflows — directly relevant as AI tools reshape the creative industry
- Cross-functional leadership (Marketing + Product alignment)
Market context: Creator Marketing Lead / Head of Creator Partnerships roles in ANZ typically range from AUD $130,000–$180,000 for senior-level positions at tech-scale companies. Envato's acquisition by Shutterstock in 2024 adds both stability and potential complexity — integration periods can mean shifting priorities.
Green flags: Clear mandate to build and own a growth channel; stated commitment to responding to all applicants; genuine remote flexibility; AI-forward culture.
Watch for: Post-acquisition role ambiguity is worth probing in interviews — understand how Envato's marketing strategy aligns with Shutterstock's roadmap. Also clarify team size and budget authority before accepting.
Overall, a strong move for a mid-to-senior marketer wanting to own a program and gain experience in the creator economy space.
Creative work rarely moves in a straight line
An idea might begin with an image, become a video, need a soundtrack, then turn into a whole campaign.
That is what Envato is built for.
Envato is an all-in-one creative toolkit that brings together AI tools and more than 29 million creative assets, from video and images to music, sound, graphics, templates and fonts. We help creative people and teams find, make, refine and connect their work in one place, so they can spend less time jumping between tools and more time bringing ideas to life.
We are looking for a Creator Marketing Lead to help tell that story in the places creative people already spend their time.
What You Will Work On
Creator partnerships have the potential to become one of Envato's most valuable growth channels. We are looking for someone to build the program behind that opportunity.
You will lead an always-on creator marketing program across YouTube, performance creators and affiliate publishers. You will find the right partners, build relationships that last and create a clear, commercially sound approach to creator activity that can scale.
This is a senior role for someone who understands both sides of the work. You know what makes a strong creator partnership, and you know that the work only becomes valuable when the commercial mechanics are right. You will own the briefs, deals, licensing, attribution and performance reporting that turn great content into an evergreen growth engine.
You will partner most closely with the other teams across Marketing and Product. That means connecting creator activity to feature launches, product stories and the ideas that will matter most to our audience as Envato continues to evolve in an AI-led creative world.
You will also bring a more considered approach to how creator content keeps working once it is live. Across paid activity, affiliate channels, search and AI discovery, you will look for ways to get more value from the right work and make better decisions about what to scale, improve or stop.
What We Are Looking For
- Experience building or scaling creator, affiliate or partner marketing programs in a tech, digital product, marketplace or high-growth environment.
- Commercially sharp — able to negotiate creator agreements that work for everyone involved.
- Comfortable using data to understand what is performing and why, without needing a perfect dashboard before making a call.
- Able to spot patterns, form a view and bring people with you.
- A natural relationship builder who enjoys working with creators, publishers, agencies and internal teams.
- Proactive, resourceful and happy building structure where it does not yet exist.
- Uses AI tools as part of how you work — whether improving workflows, assessing performance or finding smarter ways to scale your program.
If you are excited by the chance to build a creator program around a product that is reshaping how creative work gets made, we would love to hear from you.
Life at Envato
We're a purpose-driven company and we've long embraced flexible, inclusive ways of working. We're proud of the connected culture we've built across our global team. Our values — Customer First, Build our Future, Make it Happen and Embrace Diversity — guide everything we do, shaping how we work and grow.
Our benefits include:
- Home office budget
- Team connection & learning budgets
- Wellbeing and study support
- Volunteer leave
- Generous paid parental leave
- Access to all Envato products
- Option to work from another remote location for up to 3 months per year
You can read more about us on our blog, including news of our acquisition by Shutterstock Inc in 2024.
A Few Things Before You Apply
We embrace diversity at Envato and want to ensure that everyone who applies for a role with us has an inclusive experience. Hiring for us isn't a tick-box exercise — we want to know what you're passionate about, what your lived experiences are and what you think you can add to the team.
We're also big believers in using AI, and that includes how we hire. We may use AI tools to help support our recruitment process, but they don't replace human judgement. Our people always make the final hiring decisions.
We appreciate the time you've taken to apply to Envato and we're committed to responding to every applicant.
By submitting your application, you agree to our Privacy Policy. We encourage you to read it before applying to understand how we collect, use and handle your personal information.
Frequently Asked Questions
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