SaaS Account Executive - Fleet Tech Sales Career Growth in Columbus
Career & Market Insight
This is a pure new-business hunter role — a clear specialist position rather than a generalist AE. Once deals close, Customer Success takes over entirely, meaning your KPIs are 100% tied to new logo acquisition. This is high-reward but also high-accountability.
Compensation context: No salary is listed, but SaaS fleet/telematics AEs with 5+ years of experience typically command $80,000–$120,000 base + variable in the US market, with OTE ranging $150,000–$200,000+ for top performers. The lack of disclosed compensation is a mild yellow flag worth clarifying early in the process.
Skills you'll develop:
- AI-augmented sales workflows — a rapidly in-demand, transferable skill across all SaaS sectors
- Fleet tech domain expertise (telematics, ELD, SaaS fleet management) — a niche with strong demand as logistics digitizes
- Full-cycle enterprise outbound methodology in a vertical SaaS context
Green flags: Fully remote, fast-scaling company, modern toolstack (HubSpot + AI), clear role definition with no scope creep into account management.
Yellow flags: No salary transparency, and the role is explicitly narrow — if you prefer relationship-based selling or account growth, this will feel limiting. The "relentless, persistent" language signals a high-pressure quota culture.
Ideal for a results-driven SaaS seller who wants to build a niche in fleet technology and benefit from early-stage growth commission upside.
United States (Remote) | North America Territory | New Business & Growth
About BrightOrder
BrightOrder powers the fleets that keep North America moving. Our EMDECS and emdecsone platforms, together with our ELD, Telematics, Trailer Trackers, and dashcam solutions, help fleet operators reduce downtime, improve compliance, and operate more profitably. We serve commercial fleets across transportation, waste, construction, and service industries.
We are scaling fast and investing in high-performance sales talent.
This position is employed by BrightOrder US Inc.
The Role
We are seeking a highly competitive sales professional with a true hunter mindset to drive new business across the North American fleet market. This is a full-cycle, outbound-heavy role with a strong emphasis on:
- Cold outreach
- Pipeline creation
- New logo acquisition
This role is not suited for account managers or inbound-focused sellers. Once a deal closes, our Customer Success team takes over onboarding and account growth, so you stay focused on winning new business.
What You'll Be Doing
- Generate pipeline through high-volume outbound activity (calls, LinkedIn, email)
- Prospect and engage fleet operators, maintenance leaders, and operations stakeholders across the US and Canada
- Lead consultative discovery focused on uptime, compliance, and ROI
- Deliver solution-based demos across our SaaS platforms and connected hardware
- Partner with Customer Success for a smooth handoff of every new account
- Maintain strong CRM discipline (HubSpot preferred)
- Use AI to research accounts, personalize outreach at scale, and prepare for calls
What We're Looking For
Required:
- Experience with outbound prospecting and self-generated pipeline
- Daily, hands-on use of AI tools in your sales workflow (account research, outreach, call prep)
- Direct fleet industry experience (fleet management, telematics, transportation, heavy equipment, or related)
- 5+ years of SaaS sales experience
- A proven hunter mentality: relentless, persistent, and results-focused
Strongly Preferred:
- Familiarity with telematics or maintenance platforms
- Bilingual English/Spanish
Why BrightOrder
- Impact that matters: your work keeps fleets running and industries moving.
- Fully remote, high-trust culture built on accountability and autonomy.
- Competitive compensation with health benefits.
- Continuous learning through mentorship, new tech, and AI-driven innovation.
- A team that values integrity, ownership, and excellence.
Frequently Asked Questions
Is this role truly fully remote or are there office requirements?
What industries or fleet types will I be selling into?
Do I need to manage accounts after closing a deal?
Is bilingual English/Spanish required for this role?
What AI tools experience is expected?
