Junior CRM & Retention Role - Grow in iGaming in Columbus
Career & Market Insight
This is a junior entry point into CRM and marketing automation within the iGaming/online gaming sector — a niche but high-demand vertical. Here's what career-minded candidates should know:
- Skills you'll build: Hands-on experience with enterprise CRM platforms like Bloomreach positions you well for mid-level CRM roles. Marketing automation, player lifecycle management, and retention analytics are increasingly sought-after skills across gaming, fintech, and e-commerce.
- Compensation context: No salary is disclosed, which is a mild yellow flag. Junior CRM roles in Malta typically range €22,000–€32,000 annually. Remote junior CRM roles on global platforms can range higher ($35,000–$50,000 USD) depending on the client company's location and budget.
- Career trajectory: The posting explicitly mentions growth into a "CRM Ops Specialist" — a defined path. High visibility with senior leadership and ground-floor ownership of a new function are genuine green flags for accelerated growth.
- Culture signals: The emphasis on building "from scratch," high-growth language, and non-traditional career welcome suggests a startup or scale-up environment. This is ideal for those who thrive with autonomy but may feel underdeveloped for those who prefer structured mentorship programs.
- Green flags: Strong DEI statement, emphasis on training and development, cross-functional exposure.
- Red flags: No salary transparency, no mention of PTO or benefits, and the role is recruitment-agency-mediated (client undisclosed).
Best suited for recent graduates or career-changers with a tech-curious mindset looking to establish a foothold in CRM within the gaming industry.
Headquarters: Malta, MT
URL: http://bullfinchrecruitment.com
Bullfinch Recruitment is partnering with one of our clients to find a Junior CRM & Retention Specialist to join their team.
This role is designed for a professional who is eager to transition into the world of player engagement and marketing automation. This position is for someone who is operationally disciplined, data-curious, and ready to be trained into a CRM Ops specialist.
You will be responsible for the day-to-day execution of campaigns that keep players engaged and active, working at the intersection of technology, data, and creativity.
What you'll be doing:
Through a combination of structured training and hands-on experience, you will learn to:
- Execute Campaigns: Build and schedule retention journeys and look into marketing automation workflows using platforms such as Bloomreach and Builder.
- Cross-Functional Alignment: Collaborate with Content, Design, Loyalty, and Customer Support teams to ensure all retention activities align with broader brand campaigns.
- Troubleshoot Campaigns: Assist in troubleshooting CRM workflows and identifying process enhancements to improve overall operational efficiency.
- Customer Service: Work closely with the CS team to help improve the customer experience for those asking for additional rewards.
What we are looking for:
We are seeking a candidate who demonstrates the potential to grow into a high-impact specialist. Ideally, you bring:
- A Technical Mindset: You may not be a CRM expert yet, but you have a high level of comfort with new software and the ability to quickly learn new platforms.
- Operational Excellence: Detail-oriented with a focus on accuracy and consistency in your work.
- Strong Communication: An effective communicator who can work independently while collaborating across different departments.
- Proactive Mentality: A self-starter attitude with a drive to identify opportunities for improvement and make a real impact in a high-growth environment.
Why you will love it:
This is a brand-new role where you'll build the retention function from the ground up. You'll have real ownership over CRM operations, design best practices that shape our growth, and enjoy high visibility with senior leadership. Every workflow you create and metric you improve directly impacts our mission of delivering extraordinary gaming experiences to millions of players worldwide.
Equal Opportunities
We hire based on skills, drive, and ideas — nothing else. Your background, gender, age, race, ethnicity, disability, sexual orientation, religion, neurodiversity, or educational path will never be a barrier to joining us. We also welcome candidates from non-traditional career journeys and value diverse perspectives that challenge conventional thinking.
Diversity fuels our innovation, collaboration, and growth, and we're committed to creating an environment where everyone can contribute their best work and thrive.
To apply: https://weworkremotely.com/remote-jobs/bullfinch-recruitment-crm-retention-junior
Frequently Asked Questions
Is this CRM role fully remote or is there an office requirement?
Do I need prior CRM experience to apply for this role?
What CRM platforms will I work with in this role?
What is the salary for this Junior CRM & Retention Specialist position?
Who is the employer — is this a direct hire or through a recruitment agency?
