Product Marketing Manager – B2B SaaS Sales Enablement in Columbus
Career & Market Insight
Career Positioning & Market Value
Product Marketing Manager roles in B2B SaaS typically range from $95K–$140K at the mid-level, with top companies paying $150K+. TeamSnap's stated minimum of $100K (base + bonus combined) sits at the lower end of the market for a 3+ year PMM — worth negotiating upward if you bring a strong outbound or ABM track record.
Skills You'll Build
- Sales enablement & GTM execution — highly transferable to SaaS companies of all sizes
- Account-based marketing (ABM) — one of the fastest-growing disciplines in B2B marketing
- AI-assisted content workflows — explicitly called out, signaling a forward-thinking stack
- Cross-functional collaboration with Sales Engineering and Lifecycle Marketing
- Video production for product demos — a differentiated, increasingly valued PMM skill
Culture & Growth Signals
TeamSnap reads as a mature, mission-driven scale-up (founded 2009, remote-first from day one, recognized on multiple "Best Places to Work" lists). The culture emphasizes trust, autonomy, and low ego — good signs for sustainable work-life balance. The unlimited PTO and full parental leave policy reinforce this.
Watch Points
- The role spans enablement, ABM, lifecycle messaging, and event prep — a broad scope that could stretch thin without clear prioritization support.
- Compensation transparency only provides a floor, not a range ceiling — probe this in the interview process.
About Us
At TeamSnap, we believe when the world connects through sports, the world becomes better. TeamSnap is a sports and communication platform dedicated to taking the work out of play in youth sports. We also believe our jobs should excite us, our teammates should support us, and our bosses should inspire us. We empower our people to bring big ideas and tiny egos, landing us on Outside Magazine's list of "Best Places to Work" and Built In's "100 Best Remote-First Places to Work."
TeamSnap ONE is our end-to-end platform for youth sports clubs and leagues. It brings registration, payments, team management, communications, coaching content, live streaming, and game highlights into one connected experience for sports organizations, coaches, and families.
TeamSnap is looking for a Product Marketing Manager who will help our Sales and Account Management teams bring the full value of TeamSnap ONE to market. You will turn product releases and market insights into sharp positioning, sales-ready messaging, training, and tools that build confidence in every customer conversation. You will also shape the messaging and offers behind key outbound and account-based programs, prepare sellers for industry events, and lead product communications for prospects and customers.
What You'll Do:- Turn every product release into finished, sales-ready messaging: value props, demo talk tracks, and supporting materials that help our sales and account management teams speak to new features with confidence.
- Keep the sales team's core toolkit current: decks, AI gems, leave-behind materials, demo videos, competitive positioning, objection handling, and demo environments.
- Plan and run internal enablement sessions that get sales and account management teams ready to sell and support new features before they reach the market.
- Develop the market intelligence, audience insights, positioning, and account-level messaging that power enterprise campaigns and account-based programs.
- Own the positioning, messaging, and offer strategy for outbound programs, partnering with Sales Engineering on targeting, execution, and performance.
- Own product communications aimed at prospects and existing customers, including webinars and release announcements.
- Define the product messaging and customer journey requirements for onboarding, adoption, and nurture programs, partnering with Lifecycle Marketing on execution.
- Equip sales teams for industry events with audience insights, messaging, presentations, product demonstrations, and follow-up content.
- 3+ years of experience in product marketing, sales enablement, demand generation, or a similar B2B SaaS role.
- A track record of turning product updates into clear, compelling sales messaging, quickly and accurately.
- Experience building successful outbound programs that bring together targeting, messaging, offers, sales enablement, and execution.
- Comfortable leading live enablement sessions and working directly with Sales and Account Management.
- A strong writer and project manager who can move several high-priority programs forward at once.
- Comfortable with and excited about using AI to build repeatable systems, improve workflows, and create high-quality work more efficiently.
- Basic video/audio recording and editing skills to create videos supporting product communications and demonstrations.
- A drive to help others learn and become experts in TeamSnap ONE.
- Bonus: Experience working or volunteering for a youth sports league, tournament, or team.
Compensation
We're committed to equitable compensation for all TeamSnappers. The minimum starting point for this role is $100,000, inclusive of base and bonus, with comp updated based on multiple factors. Our comp is highly competitive in our space and we adjust overall comp based on relevant experience, skills, certifications, and geographic location.
Location
TeamSnap is a fully remote company, so you need to be very comfortable working with people who aren't in the same time zone as you. We are always expanding, but there is a small list of states we do not hire in, including Alabama, Alaska, Delaware, District of Columbia, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Mexico, Rhode Island, South Dakota, West Virginia, and Utah. While we love all parts of the world, we can only hire permanent US residents at this time.
Opportunities to Grow
At TeamSnap, we work hard to provide a culture of trust, accountability, inclusivity, and boundless opportunities to grow, along with the chance to make a lasting impact and have some fun while doing it.
Total Rewards
- We're proud to be remote-first. We've been remote since 2009, long before COVID made it cool.
- Unlimited PTO and paid parental leave for ALL parents (not just primary or secondary)
- 100% premium coverage of medical/dental/vision for you and your family
- 401K to help you invest for the future
- $1,500 annual learning and development stipend
- Travel to fun locations for all-company meetings and team events
- Generous home office allowance to set you up for success
- TeamSnap SWAG to our store upon starting and a $50 credit on every work anniversary thereafter
- A monthly stipend reimbursement for health & wellness and so much more!
- TeamSnap Total Rewards
Working at TeamSnap
At TeamSnap, you're not a culture fit, you're a culture add. Check out our Culture Playbook and learn how we succeed at being remote-first, what makes our company so unique, and how we're inspired by our people, our customers, and our values.
Inclusion and Diversity
Creativity and innovation can't thrive when we're cookie-cutter images of each other. We're quickly growing more diverse, but there's always room for improvement. We are committed to inclusion and diversity at TeamSnap, and we hold ourselves accountable for building an environment where everyone feels valued. If you need any disability-related adaptation during the recruitment process, just let us know! We are an Equal Employment Opportunity Employer.
Got cold feet? If you're thinking you don't meet 100% of the above qualifications, you should still seriously consider applying. We're all humans with special talents that go beyond what's listed here.
Frequently Asked Questions
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