VP Platform Engineering at Frontify - Lead AI & IDP in Columbus
Career & Market Insight
Seniority & Scope: This is a genuine VP-level seat on the Product leadership team, reporting directly to the CPO/CPTO. With ~24 reports (20 engineers + 4 managers), it's a meaningful people leadership role — not just a technical architect title. You'll own the entire platform engineering strategy end-to-end.
Skills You'll Build:
- AI/LLM platform architecture — a rapidly appreciating skill set (model gateways, eval frameworks, LLM observability).
- Internal Developer Platform (IDP) leadership, increasingly critical in Platform Engineering circles.
- Cross-functional executive influence at CPO/CPTO level — invaluable for future CTO roles.
- Managing managers in a distributed, remote-first engineering org.
Market Compensation: No salary is listed, which is a yellow flag for a role at this seniority. VP Engineering at a European SaaS scale-up with Frontify's client profile (Uber, Microsoft, Volkswagen) typically commands €150k–€220k+ base, often with equity. Candidates should negotiate accordingly and request full comp details early.
Culture Signals — Green Flags:
- "Engineers choose to use the platform because it makes work easier" — signals strong internal product thinking, not command-and-control engineering.
- Generous leave (25+ days), workation policy, and wellbeing days point to a mature people-first culture.
- 60/40 pension split is above average for European tech companies.
Things to Probe: Frontify is a scale-up, not a hyperscaler — platform maturity may vary. Ask about current IDP state, tech debt levels, and team retention during interviews to calibrate the actual challenge ahead.
We're all about helping brands turn ideas into impact.
Frontify's brand platform transforms how teams organize digital assets, collaborate on projects, and create engaging campaigns. Our people empower thousands of marketers and designers — including teams at Uber, Microsoft, Volkswagen, and Telefónica — to build engaging brands.
With headquarters in St. Gallen, Switzerland, and offices in London and New York City, we share a vibrant culture built on creativity, collaboration, inclusion, and joy. And we're on the lookout for new team members to share our vision. If you're ready for a brand-new adventure, keep reading!
Your Team
Your new team is a group of motivated, collaborative, and innovative Engineers. Working on-site, hybrid, or fully remote, they come together to create and evolve a well-loved product but always keep room for new ideas and approaches. Outside of work, they're parents, gamers, bookworms, adrenaline junkies, and so much more.
Your Mission
As the Vice President of Platform Engineering, you lead a team of around 20 engineers and 4 managers across backend platform, frontend platform, DevOps, architecture, accessibility, and quality assurance. You set the platform technology strategy and own its execution.
Every product engineer builds on the platform you own, from cloud infrastructure to the internal developer platform to our AI tooling. Your mandate is to remove friction at the source, so stream-aligned product teams ship more, at higher quality.
Growing the people on your team matters as much as the platform itself. You mentor your engineers and managers, and you provide them with the support to develop in their roles and careers.
This role reports to the CPO/CPTO and sits on the Product leadership team. Your closest partner is the VP of Product Engineering. You jointly set the priorities that determine where the platform invests, so the work you ship aligns with real product needs.
What You'll Own
Strategic Platform Leadership
You bring a strategic lens to the platform org. Reading where teams lose time, you identify leverage points and turn them into a clear, prioritized roadmap so the org invests in the highest-impact work first.
Tech debt is a deliberate choice in your hands. You make the technical calls that reduce friction and let product teams ship faster at higher quality.
The platform's security posture is yours. You surface platform-level vulnerabilities and close them before they become incidents.
The Platform Surfaces You're Accountable For
- Internal Developer Platform (IDP) and tooling that lowers cognitive load for stream-aligned teams.
- AI platform: model gateway over external providers, eval infrastructure, agent frameworks, LLM observability, safety controls.
- Infrastructure, cloud, and DevOps: reliability, scalability, cost efficiency.
- Frontend platform: design system, component library, shared build tooling.
- Backend platform: shared services, APIs, data infrastructure.
- Quality engineering: test automation, eval frameworks, quality standards.
- Architecture and technical standards across the engineering org.
- Security posture and platform-level vulnerabilities, ensuring they're accounted for and attended to.
What Success Looks Like
- You measure developer experience and act on what the numbers tell you.
- Product teams spend more time on product and less on undifferentiated platform work.
- AI tooling reaches everyday use across teams, and you can show where it saves time.
- Tech debt stays under control, with a deliberate strategy for keeping it in check.
- You track security and compliance gaps and close them on a known timeline.
- Engineers choose to use the platform you build because it makes their work easier, not because policy forces them onto it.
Your Responsibilities & Requirements
- You can work remotely from anywhere within the EU, including the UK, or join us on-site in our St. Gallen office, with the flexibility to choose your best work environment.
- You've led platform or infrastructure engineering at scale, with 12+ years in engineering and 5+ years leading other leaders.
- You've built or matured an internal developer platform that engineers have adopted by choice.
- You're deeply versed in cloud infrastructure, CI/CD, reliability, and cost management.
- You've set architectural direction across multiple teams and made it stick.
- You can reason about AI and LLM platform needs: gateways, evals, observability, and safety tooling.
- You come from a background of fast-scaling SaaS product companies.
- You stay curious about AI and experiment with it in how teams work.
- You hire well, set clear standards, and give teams room to own their work.
- You're fluent in English.
Why Join Us?
- Thrive with the tools and support to shape your future at Frontify.
- Be part of a product that connects brands and people with a human touch.
- Enjoy flexibility, opportunities to grow, and exposure to innovative technologies and ideas.
- Join a vibrant, social team — whether you love animals, yoga, or travel, we've got the Slack channels for you!
What We Offer
- A minimum of 25 days annual leave per year
- Parental, family care, and bereavement leave
- Daily sickness benefits and accident insurance
- Paid educational and wellbeing days off
- Wellbeing, learning and development, and commuter allowance
- Home office setup budget
- Pension fund: contributions paid 60% by Frontify and 40% by you
- Access to exclusive perks and discounts from hundreds of top brands
- Workation: work from inspiring locations around the world for up to 45 days per year!
- Invite to our summer company meet-up
Important to Us
Frontify is a place where authenticity and inclusion thrive, empowering every voice to help shape our future.
We're committed to an inclusive hiring experience. If you need any support or adjustments during the recruitment process, please let your talent partner know when scheduling. Any information shared will be treated confidentially.
Next Steps
If there's a fit, you'll meet our Talent Partner to discuss your experience and explore whether Frontify is the right place for you.
This description outlines the primary duties of the role, which may evolve in response to business needs and company growth. We're looking for someone comfortable with change and excited to contribute to a dynamic environment.
We may conduct preliminary checks for successful candidates, depending on the role and in line with local laws. We'll share all relevant details during the interview process.