Senior Frontend Engineer – React/Next.js at HealthTech SaaS in Columbus
Career & Market Insight
Career Growth Signals: This is a high-ownership senior IC role at a growth-stage healthtech SaaS company. The scope — building a full website builder/studio product end to end — is the kind of resume-building work that significantly boosts a frontend engineer's profile in the market.
Compensation Context: No salary is listed, which is a yellow flag. For a Senior Frontend Engineer in the US with 5+ years of experience, market rates typically range from $140,000–$200,000+ depending on location and company stage. At a startup like Bask, expect the lower-to-mid range of this, potentially offset by equity. Ask directly about equity structure during screening.
High-Demand Skills You'll Build:
- React, Next.js, TypeScript — consistently top-ranked in developer surveys
- Visual editor / website builder architecture — a niche, high-value specialization
- AI-assisted development with Cursor and Claude Code — cutting-edge tooling increasingly expected at modern startups
- Multi-tenant SaaS frontend patterns — transferable to enterprise product roles
Green Flags: Engineers work directly with company leadership, features go from idea to production under individual ownership, and the AI-first engineering culture signals a forward-thinking team. Mentorship responsibilities suggest a path toward staff/principal-level roles.
Red Flags: No salary transparency, and a very long responsibilities list could indicate resource-stretched team expectations. Clarify team size and sprint cadence early in the process.
About Bask Health
Bask Health is a software platform that enables entrepreneurs, doctors, and healthcare businesses to launch, manage, and grow direct-to-consumer telehealth businesses.
Our platform brings together patient experiences, clinical workflows, pharmacy operations, and commerce tools in one place.
We're an entrepreneurial, product-focused engineering team that values ownership, technical excellence, and building software that solves real problems. Engineers work closely with product teams and company leadership, take features from idea to production, and have a direct role in shaping the platform.
Engineering at Bask is AI-first and builder-led. We use tools like Cursor and Claude Code throughout development while maintaining high standards for reliability, testing, and software quality.
About the Role
We're looking for a Senior Frontend Engineer, Sites & Studio to help build and improve the tools that Bask Health merchants use to create and customize their online experiences.
Bask enables entrepreneurs and healthcare businesses to launch direct-to-consumer telehealth brands. Our Sites and Studio experiences help merchants configure their websites, customize their storefronts, and manage how their businesses appear to customers.
In this role, you'll develop interactive website-building interfaces, reusable components, configuration tools, and publishing workflows that make it easier for merchants to create professional, functional online experiences.
This is a hands-on engineering position for someone who enjoys building sophisticated frontend applications, solving complex user interaction challenges, and developing intuitive tools that give users control over their websites.
You'll work closely with product managers, designers, and backend engineers to build flexible, reliable, and scalable editing experiences.
We're looking for someone with strong frontend architecture skills, excellent attention to user experience, and the ability to own complex features from design through production.
What You'll Do
- Design, develop, and maintain frontend applications for Bask's Sites and Studio experiences.
- Build interactive website-building and customization tools using React, Next.js, and TypeScript.
- Develop intuitive interfaces for editing and configuring storefront pages.
- Create reusable components for website sections, layouts, and content blocks.
- Build configuration panels for managing text, images, layouts, and styling options.
- Improve merchant workflows for creating and updating website content.
- Develop live-preview functionality for website customization.
- Contribute to page editing, template management, and publishing workflows.
- Build responsive editing interfaces that work across supported devices.
- Develop reusable UI components and shared frontend design patterns.
- Collaborate with designers to translate complex editing interactions into intuitive experiences.
- Improve the usability and performance of visual editing tools.
- Work with backend engineers to integrate website configuration and publishing APIs.
- Implement frontend state management for complex editing experiences.
- Help manage draft states, saved changes, and editing feedback.
- Develop clear validation, error handling, and recovery experiences.
- Contribute to storefront rendering and configuration workflows.
- Improve frontend performance for interactive and component-heavy applications.
- Build accessible interfaces for website creation and management.
- Write automated tests for editing, preview, and publishing workflows.
- Investigate and resolve bugs affecting merchant website customization.
- Participate in frontend architecture and technical planning decisions.
- Establish reusable engineering patterns for interactive application development.
- Mentor other engineers through code reviews and technical collaboration.
- Use AI-assisted development tools while maintaining high standards for code quality and reliability.
- Take ownership of major frontend features from implementation through production.
Requirements
- 5+ years of professional software engineering experience, with substantial frontend development experience.
- Strong hands-on experience building production web applications using React.
- Professional experience with TypeScript and JavaScript.
- Experience with Next.js or comparable React-based frameworks.
- Strong understanding of HTML, CSS, and responsive web design.
- Experience building complex, highly interactive web applications.
- Strong understanding of frontend architecture, component design, and state management.
- Experience developing reusable components and shared UI patterns.
- Experience implementing sophisticated user interactions and dynamic interfaces.
- Strong understanding of browser rendering, layout behavior, and frontend performance.
- Experience integrating frontend applications with backend APIs.
- Familiarity with application state persistence and data synchronization.
- Experience implementing robust validation, error handling, and user feedback.
- Understanding of accessibility standards and inclusive interface design.
- Experience developing responsive interfaces across different screen sizes.
- Ability to debug complex frontend issues and troubleshoot production problems.
- Experience writing automated tests for frontend applications.
- Familiarity with modern frontend tooling and development workflows.
- Experience collaborating closely with product managers and designers.
- Ability to translate complex requirements into intuitive application experiences.
- Strong problem-solving skills and attention to detail.
- Ability to make technical decisions and own complex frontend features.
- Experience reviewing code and providing constructive technical feedback.
- Strong written and verbal communication skills.
- Ability to work independently and collaboratively in a remote engineering environment.
Nice to Have
- Experience building website builders, visual editors, or content management systems.
- Experience developing drag-and-drop interfaces or interactive editing tools.
- Familiarity with rich-text editors and configurable content blocks.
- Experience building reusable website templates and page sections.
- Experience with live-preview or real-time editing functionality.
- Familiarity with publishing workflows and version management.
- Experience with Shopify themes, Webflow, Framer, or similar website-building platforms.
- Experience building e-commerce storefronts or merchant-facing applications.
- Familiarity with design systems and component libraries.
- Experience with Tailwind CSS or other modern styling approaches.
- Familiarity with React state management libraries.
- Experience with frontend performance optimization for component-heavy applications.
- Experience building applications with complex forms and configuration panels.
- Familiarity with multi-tenant SaaS platforms.
- Experience with Node.js or TypeScript backend services.
- Exposure to AWS or serverless application architectures.
- Experience mentoring junior frontend engineers.
- Experience using AI-assisted development tools such as Cursor or Claude Code.
Frequently Asked Questions
Is this Senior Frontend Engineer role fully remote?
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