Opportunity

Senior Director Digital Advertising - Veeam | $700K OTE in Columbus

Location Columbus
Company Veeam Software
Source jobicy
Posted 2026-11-03 18:26:02

Career & Market Insight

This is a senior executive-level role (Senior Director) at a well-established, global cybersecurity and data management company with 550,000+ customers. Veeam is a recognized market leader, not an early-stage startup — meaning this position offers stability, significant budget ownership ($10M+ paid media), and global scope rather than equity-driven upside.

Compensation context: The TTC range of $248K–$712K is exceptionally wide. At most large tech companies, Senior Director of Digital Marketing benchmarks around $250K–$400K total comp. The upper range here reflects a performance-based bonus structure, so base salary is likely in the $175K–$280K range. Understand the bonus mechanics before evaluating the top-end figures.

Skills you'll develop and demonstrate:

  • Global paid media strategy at enterprise scale — a rare, highly marketable credential
  • Proficiency in AI-native ad channels (ChatGPT paid ads, AI-driven optimization) — cutting-edge and increasingly in demand
  • Cross-functional leadership spanning MarTech, Analytics, Brand, and Field Marketing
  • Agency-of-record management and media vendor negotiations (Google, Meta, LinkedIn, Microsoft)

Green flags: Unlimited PTO, strong parental leave, explicit pay transparency, and a people-first leadership philosophy signal a mature, employee-aware culture. The global team structure with Bucharest hubs shows real international operations, not just lip service.

Watch for: The wide salary band and "offers typically made below the midpoint" language suggest budget conservatism at offer stage. Come prepared with strong leverage and competing offers.

Veeam is the Data and AI Trust Company, specializing in helping organizations ensure their data and AI are fully understood, secured, and resilient to enable the acceleration of safe AI at scale. As the market leader in both data resilience and data security posture management, Veeam is built for the convergence of identity, data, security, and AI risk. Headquartered in Seattle with offices in more than 30 countries, Veeam protects over 550,000 customers worldwide, who trust Veeam to keep their businesses running. Join us as we go fearlessly forward together, growing, learning, and making a real impact for some of the world's biggest brands.

Veeam is seeking a Senior Director, Digital Advertising to lead our global digital marketing function and drive the strategy for how paid digital media drives demand generation and pipeline growth through a buyer's journey from awareness, consideration, and conversion.

You will lead a global team of digital experts and agency partners to develop audience-first media strategies that engage buying groups, from technical practitioners to executive decision makers. As the organization's paid digital leader, you will champion leading-edge best practices, emerging channels, and innovative media tactics to continuously improve performance and user experiences. Working cross-functionally with Campaign Management, Brand, Product Marketing, Field Marketing, Analytics, MarTech and external partners, you will drive cohesive, data-driven digital programs that scale globally and deliver measurable business impact across Veeam segments and solutions.

What You'll Do:

  • Lead digital media strategy by integrating best-in-class practices, innovation, and data-driven optimization to increase pipeline contribution across digital tactics.
  • Cultivate a growth culture that empowers a high-performing global team through continuous development and accountability.
  • Own global digital media investment strategy optimizing across channels to maximize pipeline and revenue impact.
  • Collaborate across global marketing functions and agency partners to scale integrated digital programs that accelerate demand generation and pipeline growth.
  • Partner with Analytics to implement global measurement and reporting frameworks that accelerate optimization and demonstrate business impact.
  • Partner with MarTech teams to optimize advertising platforms, audience infrastructure, measurement capabilities, and data integration strategies.
  • Lead the partnership with key agency partners, ensuring agile execution and continuous strategic collaboration.
  • Build strategic partnerships with key media and technology providers including Google, LinkedIn, Meta, Microsoft, and emerging partners.

What You'll Bring:

  • 12+ years of progressive digital media experience, including 5+ years in leadership roles.
  • Direct experience managing agency-of-record relationships, with demonstrated ownership of strategic planning and day-to-day execution.
  • Proven success leading global or multi-region digital marketing teams – with a focus on leading teams in global hub locations (e.g., Bucharest).
  • Experience in B2B technology or SaaS, with a track record of engaging complex, multi-persona buying groups from technical practitioners to executive decision makers.
  • Demonstrated ownership of digital media investment at scale ($10M+ annual paid media budget), with accountability for cross-channel optimization.
  • Deep platform expertise across Google, LinkedIn, Meta, Microsoft, ChatGPT, and AI paid ads, including direct experience managing strategic partnerships.
  • A people-first leadership philosophy, with a demonstrated track record of developing talent and building high-performing, accountable teams.
  • Working fluency in modern measurement frameworks (MMM, multi-touch attribution) and pipeline/revenue reporting.

What You'll Get:

  • Unlimited paid time off, 12 paid holidays including 4 global VeeaMe Days for self-care and 24 paid volunteer hours annually through Veeam Cares.
  • Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents.
  • Medical, dental, and vision coverage starting on your first day.
  • Mental health support, therapy sessions, and digital wellness tools via our Employee Assistance Program.
  • 401(k) retirement plan with company matching contributions.
  • Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time.
  • AirVet: 24/7 virtual veterinary care at no cost.
  • Legal services, identity protection, and supplemental health insurance options.
  • Tax-advantaged spending accounts for healthcare, dependent care, and commuting.
  • Opportunities to learn and grow through on-demand libraries (LinkedIn Learning, O'Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning.

Compensation Transparency

Veeam is committed to pay transparency and equitable compensation. For this role, the compensation range below reflects the expected total target compensation (TTC), inclusive of base pay and a competitive performance-based bonus. When determining compensation, Veeam takes into consideration factors such as experience, education, skills, and geographic zone. Offers are typically made below the midpoint of the range.

U.S. Geographic Zones & Compensation Ranges (TTC / OTE)

  • Zone 1 (San Francisco Bay Area, New York City Boroughs): $343,080 – $712,440 USD
  • Zone 2 (Washington, California excluding SF Bay Area): $314,490 – $653,070 USD
  • Zone 3 (Texas, Illinois, North Carolina, Colorado, Massachusetts, Pennsylvania, Virginia, Oregon, Nevada, Hawaii, New York excluding NYC boroughs; Sales roles in Georgia, Ohio, and Arizona): $285,900 – $593,700 USD
  • Zone 4 (All other US locations): $248,733 – $516,519 USD

Veeam Software is an equal opportunity employer and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.

Personal data collected during the recruitment process will be processed in accordance with our Recruiting Privacy Notice, which explains how your information is collected, used, and handled in connection with hiring activities. By applying for this position, you consent to this processing.

By submitting your application, you confirm that the information provided, including any supporting documents, is complete and accurate to the best of your knowledge. Any misrepresentation, omission, or falsification may result in disqualification from consideration or, if discovered after employment begins, termination of employment.

Frequently Asked Questions

Is this role fully remote or does it require office presence?
The role is tagged as remote (#remote) in the job posting, with no specific office location required. However, it is restricted to US-based candidates as indicated by the US-only geographic compensation zones.
What is the total compensation range for this position?
Total target compensation (TTC) varies by US geographic zone, ranging from $248,733–$516,519 (Zone 4 / all other US locations) up to $343,080–$712,440 (Zone 1 / SF Bay Area and NYC). Veeam notes that offers are typically made below the midpoint of the range.
What level of experience is required for this Senior Director role?
Veeam requires 12+ years of progressive digital media experience, including at least 5 years in leadership roles, plus proven ownership of $10M+ annual paid media budgets and experience managing agency-of-record relationships.
Will this role require managing international teams?
Yes — the job description specifically mentions leading global or multi-region digital marketing teams, with a focus on global hub locations such as Bucharest, Romania.
What parental leave does Veeam offer for this role?
Veeam provides 8 weeks of paid parental leave for all parents and 16 weeks for birthing parents, in addition to fertility, adoption, and surrogacy support through Maven.
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