Senior RevOps Manager at Varicent - Salesforce & GTM in Columbus

At Varicent, we're not just transforming the Sales Performance Management (SPM) market—we're redefining how organizations achieve revenue success. Our cutting-edge SaaS solutions empower revenue leaders globally to design smarter go-to-market strategies, maximize seller performance, and unlock untapped potential. Varicent stands at the forefront of innovation, celebrated as a market leader in the 2025 Forrester Wave Report for SPM, 2023 Ventana Research Revenue Performance Management (RPM) Value Index, Gartner Peer Insights, 2024 Gartner SPM Market Guide, and G2. Our solutions are trusted by a diverse range of global industry leaders like T-Mobile, ServiceNow, Wawanesa Bank, Shaw Industries, Moody's, Stryker and hundreds more.

Here's why you'll thrive at Varicent:

• Innovate with Purpose: Build impactful solutions for customers worldwide.
• Join Excellence: Work in a diverse, collaborative, and innovative team.
• Shape the Future: Lead in redefining revenue optimization.
• Grow Together: Unlock your potential in a supportive environment.

Join us at Varicent—where your talent and ambition meet limitless opportunities for success!

This role is responsible for owning, implementing, optimizing, and integrating the revenue tech stack to improve GTM efficiency and outcomes across Sales, Marketing, and Customer Success. You will administrate and optimize revenue tools, CRM workflow design, cross-system integrations, data governance, and vendor management—driving high tool adoption, clean and governed data, fast and accurate lead/account routing, reliable forecasting/visibility, and measurable productivity and conversion gains.

What You'll Do

• Revenue Tech Stack Management
  • Implement and oversee platforms for intelligence, forecasting, and automation.
  • Manage primary tools such as Gong, Clari, ZoomInfo/Ringlead, and others.
  • Interface with vendors, handle renewals, and troubleshoot tool-related issues.
  • Promote seamless communication between core tools and enhance interoperability.
  • Evaluate the current GTM tech stack, recommending consolidations or additions.
  • Educate the GTM team on workflows and new tool features.
• CRM and Data Workflow Optimization
  • Act as the liaison with Salesforce admins for CRM data and workflow improvements.
  • Support SFDC hygiene, manage account changes, and troubleshoot issues.
  • Manage account scoring and enrichment to guide sellers on revenue opportunities.
  • Maintain CRM enrichment through automated deduplication and integration tasks.
  • Serve as the primary Ringlead owner, maintaining automated CRM hygiene and rep assignment logic.
• Lead Management
  • Act as the liaison for the Lead Management Process.
  • Build and maintain automated lead routing in Ringlead.
  • Architect processes for enriching and routing high-intent leads for quick follow-up.
  • Support contact segmentation within CRM for accurate engagement classification.
  • Collaborate with marketing on campaigns to ensure lead quality and task ownership.

What You Will Bring:

• 5–8 years of experience in a similar role.
• 3+ years hands-on CRM administration (preferably Salesforce) covering objects, flows, permissioning, and lifecycle design.
• 2+ years building and maintaining cross-system integrations and data quality processes.
• CRM administration: Salesforce object model, flows, validation, permissioning, roles, and reporting; familiarity with CPQ/forecasting is a plus.
• RevTech administration: conversational intelligence, revenue forecasting, sales engagement, enrichment/ABM, routing/orchestration, document automation.
• Integrations: API-based integrations, field mapping, error handling, monitoring.
• Data: dedupe/normalization/enrichment strategies; data dictionary; governance.
• Project/change management: backlog management, UAT, release notes, training, adoption tracking.
• Communication and stakeholder management: clear requirements gathering, prioritization, and status updates.

Success Outcomes

Within 1–3 Months You Will:

• Understand existing tools, platforms, and GTM processes.
• Build strong vendor and internal stakeholder relationships.
• Assess current tech stack for potential improvements.

Within 4–6 Months You Will:

• Take ownership of tech stack management and tool optimization.
• Enhance CRM data workflows and support Salesforce tasks.
• Streamline lead management processes in coordination with Marketing Ops.

Within 7 Months and Beyond:

• Ensure efficient tech stack operation and seamless data flow.
• Lead initiatives to improve tool interoperability and data integration.
• Act as a primary contact for all tech stack and process enhancements.

Important Notes:

• This role requires employees to work within Eastern Standard Time (EST) business hours. While we are open to candidates from outside the EST time zone, please be prepared to adjust your working hours to align with this time zone. Flexibility will be essential to ensure seamless collaboration with the team and stakeholders.
• This position is fully remote, offering you the flexibility to work from anywhere. We embrace a results-driven work culture, focusing on performance and collaboration over location. Whether you're working from home, a co-working space, or another location of your choice, we're committed to supporting you with the resources and autonomy needed to succeed in a remote environment.

For this role, the estimated annual base salary range is between MXN 457,200 and MXN 600,000. In addition to base salary, our compensation package may include bonuses, commissions for eligible sales roles, and a comprehensive benefits package. The actual base salary will vary based on factors including individual qualifications and market data, as objectively assessed during the interview process.

This posting is for an existing vacancy.

This hiring process utilizes artificial intelligence tools to assist in candidate screening and assessment. Our AI tools are designed to complement — not replace — human decision-making.

Overview of Benefits:

• Health & Wellness — Comprehensive medical, dental, and vision coverage, tailored to your local needs.
• Time Off — PTO and public holidays to rest, recharge, and do what matters most.
• Volunteer Days — Dedicated time to give back and support the communities that matter to you.
• Ignite Days — Dedicated learning days to support continuous growth, skill development, and professional learning.
• Financial — Compensation that reflects your market and your value.
• Tuition Assistance — Invest in your growth with support for continuing education and professional development.
• Flexibility — Work where you thrive — remote and hybrid options available across most regions.

Varicent is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you require accommodation at any time during the recruitment process please email [email protected].

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